Longines Admiral 5-Star Automatic (Ref. 2940-501) – 1967

Longines Admiral 5-Star Automatic (Ref. 2940-501) – 1967

Caliber 501 | 10K Gold-Filled Case | All-Red Date Wheel (Factory Original)

A beautifully preserved piece from the golden age of Longines design.
This 1967 Longines Admiral 5-Star stands out not only for its deep matte black dial with gilt indices and applied logo, but also for its all-red date wheel — a feature even rarer than the famous “roulette” style found on other Admirals of the era.

While most Longines date wheels alternated between red and black numbers, the U.S.-market pieces cased by Star Watch Case Co. (like this one) occasionally featured full-red numerals for better dial contrast and a sportier aesthetic. Because only a limited batch of 10K gold-filled cases were produced for the American market, examples like this are far less common — making this configuration particularly collectible.

Inside ticks the robust Longines Caliber 501, a smooth automatic movement known for its reliability and refined finishing. Everything — from the sharp dial print to the T SWISS T tritium signature — remains original and beautifully preserved.

Specifications

• Brand: Longines

• Model: Admiral 5-Star Automatic

• Reference: 2940-501

• Movement: Longines Caliber 501 (Automatic, 17 Jewels)

• Serial Number: 14,753,096

• Year: 1967

• Case: 10K Gold-Filled (Star Watch Case Co., USA)

• Diameter: ≈ 35 mm (excluding crown)

• Dial: Matte black with applied gold indices and gilt hands

• Date: All-red date wheel (factory original, rarer than roulette type)

• Crystal: Acrylic

• Lume: Tritium (T SWISS T)

• Back: Screw-down, signed Longines-Wittnauer

• Strap: Aftermarket leather strap

• Condition: Excellent vintage condition with clean original dial and untouched lume

Serviced by our technician and comes with 3 months warranty.